​The ROI of meetings decline as their duration becomes longer. It is easy to explain why by looking at the ROI equation below:

ROI = (Benefits-Cost)/Cost

If you lengthen the duration of a meeting, you increase its cost. However, you don't necessarily increase its benefits. People get bored, their brains becoming less and less engaged over time.  They become exhausted by the minute. And exhaustion spreads like wildfire. Once you see one one or two people yawning or going out for coffee, expect to see all others doing the same too.

So how does one keep meetings short but productive?

One good practice we have at LegalMatch and Skimpl is to keep maximum meeting length at 30 minutes. 

Before starting meetings, we list topics to discuss. Our list is usually short and focused. Just enough for 30 minutes. If the meeting is all about priorities for the week, we talk of nothing else but priorities for the week. If there are specific issues to discuss that might take time, we take them out of the meeting. 

There are meetings which may take more time like those around proposal presentations or project reviews. We always advise people to follow a discussion outline to make the flow smoother. 

For presentations, we like to keep slides to a maximum of 10-12. This is particularly easy to do for IT people because they hate making presentations anyway.

Meeting organizer/leaders play a big role in keeping meetings organized. They have the responsibility to keep everyone focused on the meeting objectives. From time to time, people stray and talk too much. We encourage them to keep focused or request for another meeting with relevant people if they need more clarifications.

A few months ago, I was invited to join as co-author in this book about startups (and starting up) in the Philippines. Happy to share with you that the book is now out in the market and available for purchase!!! :)

The title of the book is Cyberpreneur: Online Business Start-Up Guide.
​I contributed two chapters here. One about business planning, the other about idea generation. 

My co-authors and editors are IT entrepreneurs themselves with lots of startup experience. The foreword was written by none other than Sen. Bam Aquino, the biggest supporter of IT and youth entrepreneurship in the country. 

If you're looking for practical tips to help you through startup life, feel free to check the book out. 

The price per copy is only P499. To order, go to Amazon or visit the publisher's Facebook page. 

​Thank you! :)